Garry Tan on Revenue

I did an analysis of the dead startups I invested in the past 5 years and the two most common causes are: 1/ People didn’t want X (not a problem or not good enough solution) 2/ People wanted it but weren’t willing to pay Y (low gross margin) Both totally solvable before 💀

826 likes34 repliesPosted Aug 8, 2018

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Follows a clear Hook → Context → Context → Landing shape, so the reader always knows where they are.
Ends on a short line that is easy to quote and repeat.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook → Context → Context → Landing
Style: Conversational paragraphs at a steady pace.
Tone: personal, punchy
Written for: Founders and operators

Analysis by ViralLoop — not written by the original author.

Topics

Revenue

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