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Why it worked

The mechanics

Hook
Style
Tone
Written for

Analysis by ViralLoop — not written by the original author.

Garry Tan on Product · ViralLoop

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Post by Garry Tan on X

Garry Tan@garrytan

If you made something and you can’t get people to use it, you basically have two options: make it better or do something else. Ask trusted friends who have shipped good things for advice. Don’t listen to people who haven’t made anything: it’s the blind leading the blind.

869 likes15 repliesPosted Oct 14, 2018

View the original on X Written by Garry Tan. Captured Sep 4, 2026.

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35

Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Addresses the reader directly, so it reads as written for them.
Short enough to read in full without expanding, which removes a step before the point lands.
Short sentences keep the pace up, so the reader never has to re-read a line.

The mechanics

Hook: Speaks directly to you
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: plain, matter-of-fact
Written for: Product teams

Analysis by ViralLoop — not written by the original author.

Topics

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