Erik Torenberg on Founder

Never been easier to raise $1-3m micro fund. Just prove you have a differentiated and valuable source of deal flow and then pitch series A firms as LPs (after sending them great deals for a while and building the relationship).

197 likes12 repliesPosted Sep 25, 2019

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Opens by telling you what not to do — harder to scroll past than advice.
Uses concrete numbers instead of vague claims, which makes it credible and quotable.
The opening line stands alone, so it reads completely before the post is expanded.
Short enough to read in full without expanding, which removes a step before the point lands.
Opens on a negative, which reads as a warning and is harder to ignore than a claim.

The mechanics

Hook: Tells you what not to do
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: concrete
Mechanisms: Specificity
Written for: Founders and early-stage teams

Analysis by ViralLoop — not written by the original author.

Topics

Founder Revenue

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