Jason ✨👾SaaStr.Ai✨ Lemkin on Revenue

Jason ✨👾SaaStr.Ai✨ Lemkin@jasonlk

"Mid-market customers are the worst. They need all the handholding and onboarding of a large enterprise customer, but they only pay 3x-5x what an SMB pays" Fairly common view, with a lot of truth Yet, what if you got really good at this?

156 likes13 repliesPosted Oct 1, 2019

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Uses concrete numbers instead of vague claims, which makes it credible and quotable.
Points at real customers, users or results as evidence rather than assertion.
Follows a clear Hook → Context → Invitation shape, so the reader always knows where they are.
Ends on a question, which is the most reliable way to turn readers into repliers.
Short enough to read in full without expanding, which removes a step before the point lands.
Quotes someone directly, which makes the moment concrete rather than summarised.

The mechanics

Hook: Plain observation
Structure: Hook → Context → Invitation
Style: Conversational paragraphs at a steady pace.
Tone: concrete, punchy
Mechanisms: Specificity, Social proof
Written for: Founders and operators

Analysis by ViralLoop — not written by the original author.

Topics

Revenue SaaS

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