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Garry Tan on Marketing · ViralLoop

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Post by Garry Tan on X

Garry Tan@garrytan

Colleges are buying SAT takers names, marketing to low scorers, all to boost rejections and juice their already low acceptance rates to get higher US News rankings Incentives drive unintended consequences: all the world’s not a stage, but a game t.co

3.3K likes85 repliesPosted Nov 6, 2019

View the original on X Written by Garry Tan. Captured Sep 4, 2026.

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44

Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: plain, matter-of-fact
Written for: Marketers and content teams

Analysis by ViralLoop — not written by the original author.

Topics

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