Jason ✨👾SaaStr.Ai✨ Lemkin on Marketing

Jason ✨👾SaaStr.Ai✨ Lemkin@jasonlk

Who's speaking at 2020 t.co CEO Box CEO Airtable CEO Zoom CEO Pagerduty CEO Front CEO Okta CEO Salesforce Marketing Cloud CEO StackOverflow CEO Pagerduty COO Github COO Squarespace CTO Intuit CTO Gusto CIO Adobe CEO Gitlab CEO Superhuman COO Cloudflare

1.1K likes67 repliesPosted Dec 23, 2019

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Leads with a specific number, which is concrete enough to be worth a second of attention.
Uses short lines and white space, which makes a long post feel quick to read.
Ends on a short line that is easy to quote and repeat.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Leads with a number
Structure: Hook → Landing
Style: Short lines with heavy white space, built to be scanned.
Tone: punchy
Written for: Marketers and content teams

Analysis by ViralLoop — not written by the original author.

Topics

Marketing

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