Jason ✨👾SaaStr.Ai✨ Lemkin on SaaS

Jason ✨👾SaaStr.Ai✨ Lemkin@jasonlk

Imagine you are only growing 40% a year at $10m ARR That's not great But if you just go heads down, and keep it up: 2020: $10m 2021: $14m 2022: $20m 2023: $28m 2024: $38m 2025: $53m 2026: $75m 2027: $105m 2028: $148m 2029: $206m 2030: $290m

306 likes24 repliesPosted Feb 29, 2020

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Leads with a specific number, which is concrete enough to be worth a second of attention.
Uses concrete numbers instead of vague claims, which makes it credible and quotable.
Uses short lines and white space, which makes a long post feel quick to read.
Follows a clear Hook → Context → Turn → Landing shape, so the reader always knows where they are.
Ends on a short line that is easy to quote and repeat.
The opening line stands alone, so it reads completely before the post is expanded.

The mechanics

Hook: Leads with a number
Structure: Hook → Context → Turn → Landing
Style: Short lines with heavy white space, built to be scanned.
Tone: concrete, punchy
Mechanisms: Specificity
Written for: SaaS founders and operators

Analysis by ViralLoop — not written by the original author.

Topics

SaaS

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