Kim-Mai Cutler on Career

Winners & losers from today's WFH announcement: 🔺Bay Area renters 🔺Startups that want a presence in the Bay 🔺Parents/mid-career (esp. moms!) that want WFH 🔺POC that want to work from diverse cities 🔺Budgets of second-tier US cities 🔺Property owners in Santa Cruz, Napa, etc

633 likes32 repliesPosted May 21, 2020

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Opens with a short, self-contained line that is easy to take in at a glance.
Uses short lines and white space, which makes a long post feel quick to read.
Ends on a short line that is easy to quote and repeat.
The opening line stands alone, so it reads completely before the post is expanded.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook → Landing
Style: Short lines with heavy white space, built to be scanned.
Tone: energetic, punchy
Written for: Founders, marketers and operators

Analysis by ViralLoop — not written by the original author.

Topics

Career

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