Kyle Vogt on Engineering

Kyle Vogt@kvogt

Or as a CTO: * Wipe your dev machine * Load new-hire base image * Check out your codebase * Compile code, run tests, launch app * Fix a small bug * Follow your company’s process to ship code Do this every 90 days. So many tiny pain points can be eliminated.

732 likes9 repliesPosted Aug 28, 2020

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Opens with a short, self-contained line that is easy to take in at a glance.
Uses short lines and white space, which makes a long post feel quick to read.
Follows a clear Hook → List → Landing shape, so the reader always knows where they are.
Ends on a short line that is easy to quote and repeat.
The opening line stands alone, so it reads completely before the post is expanded.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook → List → Landing
Style: Short lines with heavy white space, built to be scanned.
Tone: punchy
Written for: Engineers and technical teams

Analysis by ViralLoop — not written by the original author.

Topics

Engineering Hiring

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