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Post by Renee DiResta on X

Renee DiResta@noUpside

So much of the Russian interference coverage focused on the Jesus memes, but *infiltrating communities* and *manipulating real Americans* into writing, running ads, creating content, hosting protests, etc has always been a core part of the operation. The indictments showed this.

306 likes4 repliesPosted Sep 7, 2020

View the original on X Written by Renee DiResta. Captured Sep 4, 2026.

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Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook
Style: Conversational paragraphs at a steady pace.
Tone: plain, matter-of-fact
Written for: Marketers and content teams

Analysis by ViralLoop — not written by the original author.

Topics

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Renee DiResta on Marketing · ViralLoop