Kara Nortman on Energy

I recommend becoming OBSESSED with Solar Winds attack This is not Sony or Equifax (stealing credentials, malware), but a breach proliferating in ways we may not understand for years This attack will massively change policy, gov’t org, tech vendors, national call to service 1/

1.8K likes32 repliesPosted Dec 19, 2020

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Opens with a short, self-contained line that is easy to take in at a glance.
Follows a clear Hook → Context → Landing shape, so the reader always knows where they are.
The opening line stands alone, so it reads completely before the post is expanded.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook → Context → Landing
Style: Conversational paragraphs at a steady pace.
Tone: personal, punchy
Written for: Founders, marketers and operators

Analysis by ViralLoop — not written by the original author.

Topics

Energy

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