Dr. Rhonda Patrick on Science

Two new studies suggest possible mechanisms why obesity increases severe COVID-19 risk. First, the majority of antibodies found in obese people infected with SARS-CoV2 were non-neutralizing autoimmune antibodies which could cause severe tissue damage. t.co

337 likes15 repliesPosted Nov 22, 2021

Remix this post

Your note

Private to you, and used when you remix this post.

Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Opens with a short, self-contained line that is easy to take in at a glance.
Frames the idea around what the reader stands to lose, which is more motivating than gain.
Follows a clear Hook → Context → Landing shape, so the reader always knows where they are.
Ends on a short line that is easy to quote and repeat.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook → Context → Landing
Style: Conversational paragraphs at a steady pace.
Tone: punchy
Mechanisms: Loss aversion
Written for: Founders, marketers and operators

Analysis by ViralLoop — not written by the original author.

Topics

Science

Post by Dr. Rhonda Patrick on X