Erik Torenberg on Hiring

Are you considering a job/career transition in early 2022? I’m going to do 20 free 1:1 strategy sessions with people in Dec about their next move—Apply here to be one of them: t.co For people thinking of founding/joining/investing, or leveling up within those.

157 likes8 repliesPosted Dec 6, 2021

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Leads with a specific number, which is concrete enough to be worth a second of attention.
Gives away something genuinely useful before asking for anything.
Ends on a short line that is easy to quote and repeat.
The opening line stands alone, so it reads completely before the post is expanded.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Leads with a number
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: personal
Mechanisms: Reciprocity
Written for: Hiring managers and founders

Analysis by ViralLoop — not written by the original author.

Topics

Hiring Career

Post by Erik Torenberg on X