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Why it worked

The mechanics

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Post by ODF on X

Over the years, we've refined our cofounder dating playbook – helping 100s of cofounders meet and start a company. Now, we're opening up our Cofounder Search platform for top talent to get matched with founders in the On Deck network.

Shown as X shows it.Open on X

158 likes6 repliesPosted Apr 21, 2022

View the original on X Written by ODF. Captured Sep 4, 2026.

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: corporate
Written for: Founders and early-stage teams

Analysis by ViralLoop — not written by the original author.

Topics

Posts built the same way

Marques Brownlee

Memory price hikes have finally started hitting Apple. Today, they raised some base prices: Macbook Neo: $599 -> $699 Macbook Air: $1099 -> $1299 Macbook Pro: $1699 -> $1999 Mac Studio: $1999 -> $2499 iPad Air $599 - $749 iPad Pro: $999 -> $1199

Ok, THIS is wild, never expected anything like this: Uber exited Nigeria… no warning, just shut down the app, on the spot. When riders were mid-trip ?!! This is what a startup that just went bankrupt would do, not a $150B corporation. Uber operated in Nigeria since 2014 (!!)

I cannot believe I am writing this. Vince Zampella, a titan of the video game industry, the co-creator of Call of Duty and co-founder of Respawn Entertainment, not to mention a dear friend, died in a car crash yesterday in Los Angeles.

Derek Buitenhuis

Reviving this account to say: Almost everyone at Vimeo was laid off yesterday, including the entire video team. If you're looking for talented engineers, there are a few on the market. Sucks to see something I built killed by private equity in a technology company skin suit.

Culture Crave 🍿

Valve just raised Steam Deck prices in the US 🎮 • 1TB OLED $649 ➡️ $949 • 512GB OLED $549 ➡️ $789 "these new prices reflect the current state of component costs and other global logistical challenges across the industry as a whole"

I am joining @ylecun and an exceptional founding team to lead @amilabs as CEO. We have secured a $1.03 billion USD seed round to fuel our mission to build intelligent systems capable of truly understanding the real world—a long-term scientific endeavor.

More from ODF

Announcing: Catalyst Founders & Scouts Catalyst is On Deck’s home for students and early-career professionals. Now we help you start your first company (with $125k + ODX) or break into VC and build an investment track record. More details 👇

Announcing ODX, a $100M accelerator to back the next generation of founders. • $125k for 7% from us + the community • Access to our network to hire, fundraise, or find customers • 100% customized for you Apply (or invest) today 👇 t.co

Announcing: On Deck Deep Tech (ODDT) 🧪 Deep tech startups tackle the most challenging problems (health, clean energy, etc.), requiring a large amount of time and energy. Today, we're launching the ecosystem to support individuals building the future. t.co

Announcing: On Deck Longevity Biotech (ODLB) 🧬 Decades of research have shown that aging is a malleable and reversible process. The constraint for progress has been a lack of founders. Today we’re helping builders navigate this dynamic vertical. t.co

🚀 Announcing: On Deck Product Management Fellowship 🚀 Product Management is one of the most impactful roles in modern business. But the path to career progression is uncertain. Today we're helping PMs accelerate their careers and their impact. t.co

☀️ Drop #1: Miami Tech with @rabois ☀️ COVID-19 showed that there is no longer a single center of gravity in tech. On Deck is partnering with @rabois to help builders forge relationships in the city that's becoming an emerging startup hub: Miami t.co

ODF on Founder · ViralLoop