Casey Muratori on Hiring

When I tell the Windows Terminal team something is simple, I am "misguided", being "somewhat combative" and am "impugning the reader". But a year later when they call the exact same thing "trivial", that is just, you know, them writing a blog post: t.co

1.3K likes38 repliesPosted May 6, 2022

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Drops you into the middle of a story, so the next line feels necessary.
Ends on a short line that is easy to quote and repeat.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.
Quotes someone directly, which makes the moment concrete rather than summarised.

The mechanics

Hook: Opens mid-story
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: personal
Written for: Hiring managers and founders

Analysis by ViralLoop — not written by the original author.

Topics

Hiring

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