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Why it worked

The mechanics

Hook
Style
Tone
Written for

Analysis by ViralLoop — not written by the original author.

Kylie Robison on Engineering · ViralLoop

Post by Kylie Robison on X

Kylie Robison@kyliebytes

I'll spend time writing this out, but its worth talking about now — Twitter's former head of trust and safety Yoel Roth was a surprise guest at Code, just an hour before Twitter's new CEO, Linda Yaccarino, took stage. The dynamic that followed on stage ... is interesting

403 likes13 repliesPosted Sep 28, 2023

View the original on X Written by Kylie Robison. Captured Sep 4, 2026.

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Ends on a short line that is easy to quote and repeat.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.
Short sentences keep the pace up, so the reader never has to re-read a line.

The mechanics

Hook: Plain observation
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: personal
Written for: Engineers and technical teams

Analysis by ViralLoop — not written by the original author.

Topics

Posts built the same way

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twitter hype is out of control again. we are not gonna deploy AGI next month, nor have we built it. we have some very cool stuff for you but pls chill and cut your expectations 100x!

🚨 GB News has won in the High Court against Ofcom—the first time Ofcom has lost a judicial review of a broadcasting code decision. This attempt to silence GB News shows free speech is under attack, but I thank the Court for defending The People’s Channel. Go GB News Go!

Chris Pavlovski 🏴‍☠️

Google just found out that they can't rig the search market to exclude their competitors anymore. And soon a cabal of advertisers and agencies will find out that they can't arbitrarily engineer a boycott of Rumble & X. We've joined @X to sue them, and we'll see them in court.

More from Kylie Robison

it’s good that anthropic has a backbone, horrifying that the DoD is marking them a supply chain risk over very reasonable (necessary!) restraints, i am feeling uncertain about the OAI deal (really hope theyre being honest!) i couldnt write better dystopia sci-fi if i tried

“Zoph told Thinking Machines CEO Mira Murati on Monday he was considering leaving, then was fired today, according to the memo from Simo. She goes on to write that OpenAI doesn’t share the same concerns about Zoph as Murati.” the drama here is unreal

After CEO Sam Altman called this story “fake news,” OpenAI spox Niko Felix told The Verge that the company doesn’t “have plans to release a model code-named Orion this year” but that “we do plan to release a lot of other great technology.” Parsing code names… always fun…