Mallie Rust on Hiring

Got the news today that Gearbox Publishing is not included in the deal with Take 2. I'm laid off, along with the majority of our teams. To say I'm devastated is an understatement. It's hard to lose both a job and team that I loved so much.

318 likes5 repliesPosted Mar 28, 2024

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Frames the idea around what the reader stands to lose, which is more motivating than gain.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.
Short sentences keep the pace up, so the reader never has to re-read a line.
Opens on a negative, which reads as a warning and is harder to ignore than a claim.

The mechanics

Hook: Plain observation
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: personal
Mechanisms: Loss aversion
Written for: Hiring managers and founders

Analysis by ViralLoop — not written by the original author.

Topics

Hiring Revenue

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