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Why it worked

The mechanics

Hook
Style
Tone
Written for

Analysis by ViralLoop — not written by the original author.

Post by Glenn Greenwald on X

Glenn Greenwald@ggreenwald

Here's Elon Musk explaining why the endless censorship demands from Moraes -- done with no due process, in secret, and with requirements of secrecy -- have become so onerous. Rumble -- which had major audience in Brazil -- also left Brazil last year rather than have to comply:

11K likes296 repliesPosted Apr 8, 2024

View the original on X Written by Glenn Greenwald. Captured Sep 4, 2026.

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60

Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Short enough to read in full without expanding, which removes a step before the point lands.
Opens on a negative, which reads as a warning and is harder to ignore than a claim.

The mechanics

Hook: Plain observation
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: plain, matter-of-fact
Written for: Marketers and content teams

Analysis by ViralLoop — not written by the original author.

Topics

Posts built the same way

Hi! I'm one of the prompt writers that worked on this ad. It's a lot harder than people think! Prompts that my team used include: -make it funny -make it epic AND funny -funnier!!! Please be nice to my team as many of them will be laid off/replaced by AI

New Twitter policy is freedom of speech, but not freedom of reach. Negative/hate tweets will be max deboosted & demonetized, so no ads or other revenue to Twitter. You won’t find the tweet unless you specifically seek it out, which is no different from rest of Internet.

Hear me out: More people my age have texted me personally saying they listened to VP Harris on Alex Cooper Call Her Daddy podcast compared to any other legacy media source. And they say they now know VP Harris so much better. The Harris campaign knows what it’s doing.

The Spiffing Brit 🫖 @Gamescom

Youtube Infinite Money Update Step 1: Get uncapped sponsor cpm deal Step 2: Tell Audience to Spam F5 Step 3: Inflate Views Faster than Argentian Inflation Step 4: Raid Shadow Legenda Goes Bankrupt Step 5: Profit 😎

We disrupted a highly sophisticated AI-led espionage campaign. The attack targeted large tech companies, financial institutions, chemical manufacturing companies, and government agencies. We assess with high confidence that the threat actor was a Chinese state-sponsored group.

Timcast is officially joining Seth Dillon and @TheBabylonBee in their effort to support X and Musk's efforts t.co will commit $250,000 towards ad buys on X over the next few months

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"Newsroom diversity" has meant hiring non-whites, females and LGBTs whose parents are Wall Street bankers and lawyers, went to Ivy League schools, grew up in the same neighborhoods, with the same politics. Working-class backgrounds or state schools didn't count as "diverse."

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Spend a moment today thinking of Jake Tapper and Wolf Blitzer. Given CNN's financial straits, they will have to find a way to survive on a yearly salary of $7 million and $3 million respectively, for hosting shows that basically nobody watches.😢

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Stewart says when he had his show on Apple, they prohibited him from interviewing Khan or highlighting the dangers of monopoly abuse in AI and tech.👇 I don't know why people -- especially those like him who don't need the money -- swallow such limits: t.co

Glenn Greenwald on Marketing · ViralLoop