Amir Efrati on Growth

Amir Efrati@amir

whoever did Oracle's due diligence for its $30B acquisition of electronic health records firm Cerner in 2022 did bad, bad job. quite a story. t.co @dodgeblake @ashannstew

311 likes13 repliesPosted May 21, 2024

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Leads with a specific number, which is concrete enough to be worth a second of attention.
Uses concrete numbers instead of vague claims, which makes it credible and quotable.
Ends on a short line that is easy to quote and repeat.
Short enough to read in full without expanding, which removes a step before the point lands.
Short sentences keep the pace up, so the reader never has to re-read a line.

The mechanics

Hook: Leads with a number
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: plain, matter-of-fact
Mechanisms: Specificity
Written for: Growth and marketing teams

Analysis by ViralLoop — not written by the original author.

Topics

Growth Hiring

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