Sheel Mohnot on Revenue

Sheel Mohnot@pitdesi

Here's a painful 6.5 minutes where Andrew Sorkin & Becky Quick try to understand the unit economics. Ken Chenault and Ankur Jain say a bunch of things that don't make sense because they can't say "We have an insane deal that is losing Wells hundreds of millions of dollars"

1.5K likes64 repliesPosted Jun 16, 2024

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Contradicts something the audience already believes, which stops the scroll.
Frames the idea around what the reader stands to lose, which is more motivating than gain.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.
Quotes someone directly, which makes the moment concrete rather than summarised.

The mechanics

Hook: Plain observation
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: corporate
Mechanisms: Pattern interrupt, Loss aversion
Written for: Founders and operators

Analysis by ViralLoop — not written by the original author.

Topics

Revenue

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