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Post by Philip Morris International on X

Philip Morris International@InsidePMI

As our VP Global Scientific Engagement, Dr. Gizelle Baker says, science is what drives us at PMI ⬇️️

12 likes6 repliesPosted Jul 12, 2024

View the original on X Written by Philip Morris International. Captured Sep 7, 2026.

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13

Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Written from experience rather than as advice, which is harder to argue with.

The mechanics

Hook: Plain observation
Structure: Hook
Style: Conversational paragraphs at a steady pace.
Tone: corporate
Written for: Founders, marketers and operators

Analysis by ViralLoop — not written by the original author.

Topics

Philip Morris International on General · ViralLoop