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The mechanics

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Style
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Post by David Folkenflik on X

David Folkenflik@davidfolkenflik

A top anchor for Sinclair's national evening news show quit over concerns it slanted hard right - story broken by @JuddLegum & Rebecca Crosby on t.co The anchor, Eugene Ramirez, affirms Legum's story in a brief public post & to NPR. t.co

362 likes5 repliesPosted Jul 23, 2024

View the original on X Written by David Folkenflik. Captured Sep 4, 2026.

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Follows a clear Hook → Context → Landing shape, so the reader always knows where they are.
Ends on a short line that is easy to quote and repeat.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook → Context → Landing
Style: Conversational paragraphs at a steady pace.
Tone: punchy
Written for: Founders, marketers and operators

Analysis by ViralLoop — not written by the original author.

Topics

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Veteran photographer Michael Nigro was shot in the head with a non-lethal bullet while covering anti-ICE protests in LA. "It felt very very intentional," Nigro tells NPR, "a chilling effect to convince us to go away." Other reporters say they have been targeted too. 1/2

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Opposing attys ask for adjournment of hacking case until tomorrow AM. Judge questions reasoning. News U.K. attorney Anthony Hudson cites a “very substantial sum” for settlement that he says would *not* be available should trial start.

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My interview w Pulitzer winning cartoonist Ann Telnaes about her resignation from WaPo over killed sketch on tech titans, including Bezos “They own a newspaper and they have an obligation, frankly, to protect the free press.” t.co

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Statement from NBC about the SNL fracas: We accommodated the Trump campaign’s request for equal time consistent with our regulatory obligations. (Background: Trump spots appeared in Nascar and post-game NFL broadcasts.)

David Folkenflik on Career · ViralLoop