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The mechanics

Hook
Style
Tone
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Analysis by ViralLoop — not written by the original author.

Post by David Folkenflik on X

David Folkenflik@davidfolkenflik

A top anchor for Sinclair's national evening news show quit over concerns it slanted hard right - story broken by @JuddLegum & Rebecca Crosby on t.co The anchor, Eugene Ramirez, affirms Legum's story in a brief public post & to NPR. t.co

362 likes5 repliesPosted Jul 23, 2024

View the original on X Written by David Folkenflik. Captured Sep 4, 2026.

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33

Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Follows a clear Hook → Context → Landing shape, so the reader always knows where they are.
Ends on a short line that is easy to quote and repeat.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook → Context → Landing
Style: Conversational paragraphs at a steady pace.
Tone: punchy
Written for: Founders, marketers and operators

Analysis by ViralLoop — not written by the original author.

Topics

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🧵Some thoughts to keep in mind about CBS 1. Weiss is editor in chief and can weigh in on any news coverage without it being corporate interference. 2. It's impossible to assess her actions - and the reactions - without taking into account the Ellisons & decision to hire her

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Veteran photographer Michael Nigro was shot in the head with a non-lethal bullet while covering anti-ICE protests in LA. "It felt very very intentional," Nigro tells NPR, "a chilling effect to convince us to go away." Other reporters say they have been targeted too. 1/2

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Opposing attys ask for adjournment of hacking case until tomorrow AM. Judge questions reasoning. News U.K. attorney Anthony Hudson cites a “very substantial sum” for settlement that he says would *not* be available should trial start.

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My interview w Pulitzer winning cartoonist Ann Telnaes about her resignation from WaPo over killed sketch on tech titans, including Bezos “They own a newspaper and they have an obligation, frankly, to protect the free press.” t.co

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Statement from NBC about the SNL fracas: We accommodated the Trump campaign’s request for equal time consistent with our regulatory obligations. (Background: Trump spots appeared in Nascar and post-game NFL broadcasts.)

David Folkenflik on Career · ViralLoop