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Why it worked

The mechanics

Hook
Style
Tone
Written for

Analysis by ViralLoop — not written by the original author.

Justin Elliott on Revenue · ViralLoop

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Post by Justin Elliott on X

Justin Elliott@JustinElliott

Flood, Boyett, and Green didn’t respond to questions. Davison acknowledged he knew about the deal but said he wasn't really involved and didn't answer follow ups.

158 likes2 repliesPosted Jul 30, 2024

View the original on X Written by Justin Elliott. Captured Sep 4, 2026.

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26

Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Opens with a short, self-contained line that is easy to take in at a glance.
The opening line stands alone, so it reads completely before the post is expanded.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: plain, matter-of-fact
Written for: Founders and operators

Analysis by ViralLoop — not written by the original author.

Topics

Posts built the same way

Disney has cancelled their deal with OpenAI. They planned to invest $1 billion into the company and let Sora have access to AI generate videos of characters from Disney, Marvel, Pixar and Star Wars. (Source: t.co

We did it. We have a tentative deal. Over the coming days, we'll discuss and vote on it, together, as a democratic union. But today, I want to thank every single WGA member, and every fellow worker who stood with us in solidarity. You made this possible. Thank you. #WGAStrong

Justin Bieber just put on the most profitable Coachella performance in history: $10,000,000 (performance fee) - $1,699 (Macbook Pro) - $239 (Apple Care) - $16 (YouTube Premium) - $10 (Amazon Basic HDMI cable) —————————— $9,998,036 (profit)

Anthropic just pulled Claude Code from the Pro plan. Pro users wanting it need Max now. $100/month minimum. 5x jump. I'm on Max 20x so I'm fine. Flagging for anyone on Pro who's about to find out. No announcement. Just a pricing page edit.

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Netflix is deliberately choosing to pay people to create sexualized content for children. Freedom of speech should be respected, but this is PAID speech. Netflix is going out of their way and reaching into their wallet to push this.

More from Justin Elliott

Green is a lawyer whose Trump Media bio says he “successfully prosecuted more than 20,000 criminal defendants” over eight years in Ruston, LA, a city with a population of just over 20,000. One DA in the area told us that such a high number likely includes traffic tickets.

Trump Media said July 3 it’s acquiring streaming TV tech for Truth Social, in a deal worth around $170 million at the current stock price. One of the sellers was an obscure LLC called JedTec. Streaming technology experts we spoke to had never heard of the company.