Elliot Swartz on Science

If you asked a room of cell biologists 5 years ago if cell culture media could productively grow cells while costing just $0.63 per liter, you would have been laughed out of it. No longer. Let's dive into this important study that poses challenges for #cultivatedmeat skeptics:

762 likes9 repliesPosted Sep 9, 2024

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

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Why it worked

Addresses the reader directly, so it reads as written for them.
Uses concrete numbers instead of vague claims, which makes it credible and quotable.
Ends on a short line that is easy to quote and repeat.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Speaks directly to you
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: plain, matter-of-fact
Mechanisms: Specificity
Written for: Founders, marketers and operators

Analysis by ViralLoop — not written by the original author.

Topics

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