Asa Winstanley on Hiring

The crisis at The Jewish Chronicle has been decades in the making. It’s not about a single bad hire. The JC — under successive editors — has been pumping out anti-Palestinian fabrications for years. Here’s some of what my book says about it:

1.8K likes43 repliesPosted Sep 16, 2024

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Opens with a short, self-contained line that is easy to take in at a glance.
Ends on a short line that is easy to quote and repeat.
The opening line stands alone, so it reads completely before the post is expanded.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.
Short sentences keep the pace up, so the reader never has to re-read a line.

The mechanics

Hook: Plain observation
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: personal
Written for: Hiring managers and founders

Analysis by ViralLoop — not written by the original author.

Topics

Hiring

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