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The mechanics

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Jim Waterson on Hiring · ViralLoop

Post by Jim Waterson on X

Jim Waterson@jimwaterson

Some news: I've quit my job at the Guardian to launch London Centric, a modern news outlet for the capital doing journalism in the old-fashioned way. I saw the response on here to the Evening Standard's print closure and it felt like time to step up: t.co

3.2K likes166 repliesPosted Sep 18, 2024

View the original on X Written by Jim Waterson. Captured Sep 4, 2026.

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: personal
Written for: Hiring managers and founders

Analysis by ViralLoop — not written by the original author.

Topics

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Derek Buitenhuis

Reviving this account to say: Almost everyone at Vimeo was laid off yesterday, including the entire video team. If you're looking for talented engineers, there are a few on the market. Sucks to see something I built killed by private equity in a technology company skin suit.

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More from Jim Waterson

Paying £10m+, plus costs, to avoid a public trial. In return Murdoch accepts "illegal behaviour" was commissioned by the Sun but can blame arms-length investigators. Crucially no judge ruling on phone hacking at the Sun, email deletion, or if Rebekah Brooks knew of illegality.

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