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The mechanics

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Style
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Analysis by ViralLoop — not written by the original author.

Demis Hassabis on AI · ViralLoop

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Demis Hassabis@demishassabis

We created SynthID, a robust digital watermarking technology to tag & identify AI-generated content. Now we’re open-sourcing SynthID-Text so developers can use it to embed & detect watermarks in text outputs from their own LLMs. Published today in @Nature, details below.

222 likes9 repliesPosted Oct 24, 2024

View the original on X Written by Demis Hassabis. Captured Sep 4, 2026.

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29

Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.
Short sentences keep the pace up, so the reader never has to re-read a line.

The mechanics

Hook: Plain observation
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: corporate
Written for: People building with AI

Analysis by ViralLoop — not written by the original author.

Topics

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Disney has cancelled their deal with OpenAI. They planned to invest $1 billion into the company and let Sora have access to AI generate videos of characters from Disney, Marvel, Pixar and Star Wars. (Source: t.co

Attorney General Pamela Bondi

At my direction, early this morning federal agents arrested Don Lemon, Trahern Jeen Crews, Georgia Fort, and Jamael Lydell Lundy, in connection with the coordinated attack on Cities Church in St. Paul, Minnesota. More details soon.

For those confused why the US state and Silicon Valley are having a meltdown on twitter today. China released multiple AI models that are 50x more efficient than the best American AI models and made them open source, ruining the AI market

Universal HIGH INCOME via checks issued by the Federal government is the best way to deal with unemployment caused by AI. AI/robotics will produce goods & services far in excess of the increase in the money supply, so there will not be inflation.

I am very excited about AI, but to go off-script for a minute: I built an app with Codex last week. It was very fun. Then I started asking it for ideas for new features and at least a couple of them were better than I was thinking of. I felt a little useless and it was sad.

Hi! I'm one of the prompt writers that worked on this ad. It's a lot harder than people think! Prompts that my team used include: -make it funny -make it epic AND funny -funnier!!! Please be nice to my team as many of them will be laid off/replaced by AI

More from Demis Hassabis

Celebrating the milestone of a massive 150+ million downloads of Gemma 4 with the release of the new Gemma 4 12B model! It's incredibly powerful for such a small model and it’s tiny enough to run locally on a laptop with just 16GB VRAM. Apache 2.0 license - happy building!

I’ve always believed the No.1 application of AI should be to improve human health. That work started with AlphaFold, and now at @IsomorphicLabs with the mission to reimagine drug discovery and one day solve all disease! We are turbocharging that goal with $2.1B in new funding.

Excited to launch Gemma 4: the best open models in the world for their respective sizes. Available in 4 sizes that can be fine-tuned for your specific task: 31B dense for great raw performance, 26B MoE for low latency, and effective 2B & 4B for edge device use - happy building!

Nano Banana 2 is our new faster and better SOTA image generation & editing model! It uses Gemini’s amazing world understanding + grabs real-time info w/ search to create higher quality outputs. Available in @GeminiApp, @GoogleAIStudio, @FlowbyGoogle, Search & Vertex - enjoy!

Making great progress on the Gemini Era. At #GoogleIO we shared 2M long context breakthrough with 1.5 Pro and announced Gemini 1.5 Flash, a lighter-weight multimodal model with long context designed to be fast and cost-efficient to serve at scale. More: t.co

Delighted and honoured to receive a Knighthood for services to AI. It’s been an incredible journey so far building @GoogleDeepMind over the past 15 years, helping accelerate the field and grow the UK & global AI ecosystems. Thanks to everyone who helped make this dream possible!