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Viral score

Why it worked

The mechanics

Hook
Style
Tone
Written for

Analysis by ViralLoop — not written by the original author.

PPG on Revenue · ViralLoop

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Post by PPG on X

We recently held our 2024 Asia Pacific Customer Innovation Summit at our Global Coatings Innovation Center in Tianjin, China, where we brought together customers, partners and industry experts to explore our innovative technologies and sustainable practices. #ProtectandBeautify

10 likes0 repliesPosted Oct 31, 2024

View the original on X Written by PPG. Captured Sep 7, 2026.

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4

Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Leads with a specific number, which is concrete enough to be worth a second of attention.
Ends on a short line that is easy to quote and repeat.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Leads with a number
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: corporate
Written for: Founders and operators

Analysis by ViralLoop — not written by the original author.

Topics

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