Josh Gerstein on Hiring

Bizarre $10 Billion (!) Trump suit v. CBS over editing of 60 Minutes interview with Harris infantilizes her by referring to her repeatedly by her first name. Also filed in Amarillo to guarantee assignment to Trump appointee Kacsmaryk. Doc: t.co

291 likes55 repliesPosted Nov 1, 2024

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Leads with a specific number, which is concrete enough to be worth a second of attention.
Uses concrete numbers instead of vague claims, which makes it credible and quotable.
Follows a clear Hook → Context → Landing shape, so the reader always knows where they are.
The opening line stands alone, so it reads completely before the post is expanded.
Short enough to read in full without expanding, which removes a step before the point lands.
Short sentences keep the pace up, so the reader never has to re-read a line.

The mechanics

Hook: Leads with a number
Structure: Hook → Context → Landing
Style: Conversational paragraphs at a steady pace.
Tone: energetic
Mechanisms: Specificity
Written for: Hiring managers and founders

Analysis by ViralLoop — not written by the original author.

Topics

Hiring Creative

Post by Josh Gerstein on X