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Why it worked

The mechanics

Hook
Style
Tone
Written for

Analysis by ViralLoop — not written by the original author.

Byron Tau on Product · ViralLoop

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Post by Byron Tau on X

Byron Tau@ByronTau

I looked at these contracts and I have my own fun fact. This is occurring because agencies (not just USAID) are buying subscriptions to Politico's Pro editorial product, not because Politico is getting grants or other federal funding.

21K likes2.8K repliesPosted Feb 5, 2025

View the original on X Written by Byron Tau. Captured Sep 4, 2026.

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68

Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Opens with a short, self-contained line that is easy to take in at a glance.
The opening line stands alone, so it reads completely before the post is expanded.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook
Style: Conversational paragraphs at a steady pace.
Tone: personal
Written for: Product teams

Analysis by ViralLoop — not written by the original author.

Topics

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More from Byron Tau

NEW with @BrianSlodysko: 21 DOGE staffers resign rather than help use their technical expertise to “dismantle critical public services," according to a resignation letter obtained by the AP. Musk has largely tried to keep technical talent at DOGE. t.co