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Viral score

Why it worked

The mechanics

Hook
Style
Tone
Written for

Analysis by ViralLoop — not written by the original author.

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Post by Avery Dennison on X

Avery Dennison@AveryDennison

We’ve partnered with the @dallascowboys to launch a one-of-a-kind jersey customization contest, giving fans the chance to personalize their dream jersey and win an exclusive VIP Cowboys Draft Day experience! 🏈🤠 This collaboration showcases how we elevate fan engagement by

5 likes0 repliesPosted Mar 24, 2025

View the original on X Written by Avery Dennison. Captured Sep 7, 2026.

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Ends on a short line that is easy to quote and repeat.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: energetic, corporate
Written for: Founders, marketers and operators

Analysis by ViralLoop — not written by the original author.

Topics

Avery Dennison on General · ViralLoop