Aviral Bhatnagar on Founder

BluSmart had 13 seed rounds from 2019 to 2021, and 20 Series A rounds from 2021 to 2024 Has an astonishing 180 unique investors and a lot of people are now saying "we passed", but there is a whole universe of investors with small checks The fundraising was very strange

1.9K likes46 repliesPosted Apr 16, 2025

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Leads with a specific number, which is concrete enough to be worth a second of attention.
Follows a clear Hook → Context → Landing shape, so the reader always knows where they are.
Ends on a short line that is easy to quote and repeat.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.
Quotes someone directly, which makes the moment concrete rather than summarised.

The mechanics

Hook: Leads with a number
Structure: Hook → Context → Landing
Style: Conversational paragraphs at a steady pace.
Tone: punchy, corporate
Written for: Founders and early-stage teams

Analysis by ViralLoop — not written by the original author.

Topics

Founder

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