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Why it worked

The mechanics

Hook
Style
Tone
Written for

Analysis by ViralLoop — not written by the original author.

Google Design on Product · ViralLoop

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Post by Google Design on X

Google Design@GoogleDesign

The future of Google's UX is here: M3 Expressive! ✨ It's not a new version, but an evolution of Material Design 3. Get ready to build products that connect with people on an emotional level. #MaterialDesign

Shown as X shows it.Open on X

1.5K likes26 repliesPosted May 13, 2025

View the original on X Written by Google Design. Captured Sep 4, 2026.

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44

Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Opens with a short, self-contained line that is easy to take in at a glance.
The opening line stands alone, so it reads completely before the post is expanded.
Short enough to read in full without expanding, which removes a step before the point lands.
Short sentences keep the pace up, so the reader never has to re-read a line.

The mechanics

Hook: Plain observation
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: energetic
Written for: Product teams

Analysis by ViralLoop — not written by the original author.

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