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Post by Rio Tinto on X

Rio Tinto@RioTinto

Copper is the primary conductor in the world’s electrical infrastructure and plays a key role in the energy transition. So we’re developing one of the most significant undeveloped #copper deposits in the world - right in the heart of the Copper Triangle in the US.

30 likes4 repliesPosted May 22, 2025

View the original on X Written by Rio Tinto. Captured Sep 7, 2026.

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15

Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook → Turn
Style: Conversational paragraphs at a steady pace.
Tone: corporate
Written for: Hiring managers and founders

Analysis by ViralLoop — not written by the original author.

Topics

Materials Hiring Energy

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Rio Tinto on Materials · ViralLoop