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Why it worked

The mechanics

Hook
Style
Tone
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Analysis by ViralLoop — not written by the original author.

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Post by Rio Tinto on X

Rio Tinto@RioTinto

NEWS: We’ve announced a new operating model and executive team to shape our next chapter. The changes simplify and streamline our organisation to drive greater accountability and safe, sustainable, profitable growth through focusing on the most compelling opportunities to deliver

29 likes7 repliesPosted Aug 27, 2025

View the original on X Written by Rio Tinto. Captured Sep 7, 2026.

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17

Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Opens with a short, self-contained line that is easy to take in at a glance.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook
Style: Conversational paragraphs at a steady pace.
Tone: corporate
Written for: People building with AI

Analysis by ViralLoop — not written by the original author.

Topics

AI Growth Hiring

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Rio Tinto on AI · ViralLoop