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Viral score

Why it worked

The mechanics

Hook
Style
Tone
Written for

Analysis by ViralLoop — not written by the original author.

The Mosaic Company on Hiring · ViralLoop

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Post by The Mosaic Company on X

The Mosaic Company@MosaicCompany

As the only U.S.-based fertilizer company mining both phosphate and potash in North America, Mosaic plays a critical role in food security and economic stability. 📈 $139.4B – U.S. fertilizer industry’s economic impact 👷 6,000+ Mosaic employees and contractors in Florida 🌽

6 likes1 repliesPosted Sep 30, 2025

View the original on X Written by The Mosaic Company. Captured Sep 7, 2026.

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3

Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Uses concrete numbers instead of vague claims, which makes it credible and quotable.
Ends on a short line that is easy to quote and repeat.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: punchy
Mechanisms: Specificity
Written for: Hiring managers and founders

Analysis by ViralLoop — not written by the original author.

Topics

Hiring Food tech Materials

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