Post by DHH on X

Cloud marketing convinced a generation of programmers that the scariest thing in the world was to connect their own server to the internet. All so they could be sold and resold the same centralized dependencies at huge markups. t.co

3.8K likes112 repliesPosted Oct 20, 2025

View the original on X Written by DHH. Captured Sep 4, 2026.

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Ends on a short line that is easy to quote and repeat.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: plain, matter-of-fact
Written for: Marketers and content teams

Analysis by ViralLoop — not written by the original author.

Topics

Marketing

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