Gergely Orosz on Revenue

I love Substack. Always have. Their team is great. But a silent change could force me off the platform if it stays. They broke email. My paid subscribers cannot read today's paid newsletter on mobile without downloading the Substack app. @substack: roll this back. Now.

1.1K likes80 repliesPosted Dec 11, 2025

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Opens with a short, self-contained line that is easy to take in at a glance.
Uses short lines and white space, which makes a long post feel quick to read.
Follows a clear Hook → Turn → Context → Context → Landing shape, so the reader always knows where they are.
Ends on a short line that is easy to quote and repeat.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook → Turn → Context → Context → Landing
Style: Short lines with heavy white space, built to be scanned.
Tone: personal, punchy
Written for: Founders and operators

Analysis by ViralLoop — not written by the original author.

Topics

Revenue Hiring

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