Tanay Jaipuria on Revenue

Tanay Jaipuria@tanayj

ServiceNow's customer cohorts are wild 2010 cohort net ACVs are 44x of starting ACV 2014 cohort ACVs are 14x 2018 cohort ACVs are 6.7x

179 likes9 repliesPosted Dec 12, 2025

Private to you, and used when you remix this post.

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Opens with a short, self-contained line that is easy to take in at a glance.
Uses concrete numbers instead of vague claims, which makes it credible and quotable.
Points at real customers, users or results as evidence rather than assertion.
Ends on a short line that is easy to quote and repeat.
The opening line stands alone, so it reads completely before the post is expanded.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Analysis by ViralLoop — not written by the original author.