Simon Smith on Product

The new UI for app discovery in ChatGPT (chatgpt_com/apps) is SO much better. We can search now and see more details for each app. Next up I'd love to see reviews. As the number of apps grows, that will be essential.

155 likes4 repliesPosted Dec 18, 2025

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Opens with a short, self-contained line that is easy to take in at a glance.
The opening line stands alone, so it reads completely before the post is expanded.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.
Short sentences keep the pace up, so the reader never has to re-read a line.

The mechanics

Hook: Plain observation
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: personal
Written for: Product teams

Analysis by ViralLoop — not written by the original author.

Topics

Product

Post by Simon Smith on X