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The mechanics

Hook
Style
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Analysis by ViralLoop — not written by the original author.

Framework on Revenue · ViralLoop

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Post by Framework on X

Framework@FrameworkPuter

Memory costs from our suppliers continue to increase, now landing 3-5x higher than a year ago, so we have had to increase DDR5 pricing further to $10/GB for most capacities. This puts us around the cheapest available retail modules, and still far below Apple's $25/GB.

1.1K likes14 repliesPosted Dec 24, 2025

View the original on X Written by Framework. Captured Sep 4, 2026.

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Uses concrete numbers instead of vague claims, which makes it credible and quotable.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook
Style: Conversational paragraphs at a steady pace.
Tone: concrete, corporate
Mechanisms: Specificity
Written for: Founders and operators

Analysis by ViralLoop — not written by the original author.

Topics

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Marques Brownlee

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Adam Cochran (adamscochran.eth)

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More from Framework

We're able to hold our current pre-built system pricing and Framework Desktop pricing for now, but expect that we will need to update pricing within the next few weeks. That makes the current Framework Desktop pricing a relative bargain, especially for the 128GB config.

Llama 4 Scout looks like a perfect model for Framework Desktop! 109B, so it will fit in the 128GB configuration at Q6 (or possibly higher), and it’s an MoE model, so only 17B parameters are active at a time. Looking forward to trying this @metaai!

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