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Why it worked

The mechanics

Hook
Style
Tone
Written for

Analysis by ViralLoop — not written by the original author.

Post by Sam Gerstenzang on X

Sam Gerstenzang@gerstenzang

Seems likely Benchmark returned its $425 million 1.5 year-old fund with the Manus acquisition. A lot of folks had written Benchmark off: small fund, not as out there, smaller partnership.

647 likes26 repliesPosted Dec 29, 2025

View the original on X Written by Sam Gerstenzang. Captured Sep 4, 2026.

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Leads with a specific number, which is concrete enough to be worth a second of attention.
Uses concrete numbers instead of vague claims, which makes it credible and quotable.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Leads with a number
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: plain, matter-of-fact
Mechanisms: Specificity
Written for: Growth and marketing teams

Analysis by ViralLoop — not written by the original author.

Topics

Posts built the same way

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Apple Q1 revenue is $124.3 Billion. 2022 Q1 revenue was $123.9 Billion. 0.3% revenue growth over 3 years. (We’ve had ~15% inflation since then) iPhone sales are negative YoY. This is not a growth company. $AAPL

It's important to me that this Labour goverment improves your life and your community in ways you actually notice. Al has enormous potential to do that. While the Tories stifled growth and innovation, my government will use Al to turbocharge our Plan for Change.

More than 1 million people downloaded Codex App in the first week. 60+% growth in overall Codex user last week! We'll keep Codex available to Free/Go users after this promotion; we may have to reduce limits there but we want everyone to be able to try Codex and start building.

More from Sam Gerstenzang

Sam Gerstenzang

There is *so* much to write about the insane visual design and brand choices that a16z has made over the last few years. But perhaps the most telling one is that in a blog post extolling the importance of America for their new $15b funds, they chose an image of Mount Everest.

Sam Gerstenzang on Growth · ViralLoop