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Why it worked

The mechanics

Hook
Style
Tone
Written for

Analysis by ViralLoop — not written by the original author.

Jacob Rubashkin on Hiring · ViralLoop

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Post by Jacob Rubashkin on X

Jacob Rubashkin@JacobRubashkin

I'm admittedly just one of probably 100,000 or so Washingtonians with this front page hanging up in my living room — but the thought of the Post, which has been with the Nats from Day 1, not owning coverage of the team is brutal.

614 likes15 repliesPosted Jan 26, 2026

View the original on X Written by Jacob Rubashkin. Captured Sep 4, 2026.

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40

Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.
Opens on a negative, which reads as a warning and is harder to ignore than a claim.

The mechanics

Hook: Announcement
Structure: Hook
Style: Conversational paragraphs at a steady pace.
Tone: personal
Written for: Hiring managers and founders

Analysis by ViralLoop — not written by the original author.

Topics

Hiring Build in public

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