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The mechanics

Hook
Style
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Written for

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Boris Cherny on Hiring · ViralLoop

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Post by Boris Cherny on X

Boris Cherny@bcherny

We've been working on this for a while -- it's impressive (and scary) to see the kinds of security issues it has identified. Rolling out slowly, starting as a research preview for Team and Enterprise customers.

3.1K likes169 repliesPosted Feb 20, 2026

View the original on X Written by Boris Cherny. Captured Sep 4, 2026.

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55

Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Ends on a short line that is easy to quote and repeat.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: corporate
Written for: Hiring managers and founders

Analysis by ViralLoop — not written by the original author.

Topics

Hiring Revenue Science

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