Sonny Bunch on Revenue

David Zaslav putting a clause in the Netflix/WB deal that guarantees a $2.8B payout to Netflix if WB backs out and then getting PARAMOUNT to pay that fee is diabolical evil genius shit. I'm not even mad, I'm impressed. Netflix should send Zas a 10% finder's fee for that one.

2.3K likes43 repliesPosted Feb 27, 2026

Remix this post

Your note

Private to you, and used when you remix this post.

Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Opens with a short, self-contained line that is easy to take in at a glance.
Uses concrete numbers instead of vague claims, which makes it credible and quotable.
The opening line stands alone, so it reads completely before the post is expanded.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Plain observation
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: personal, blunt
Mechanisms: Specificity
Written for: Founders and operators

Analysis by ViralLoop — not written by the original author.

Topics

Revenue

Post by Sonny Bunch on X