JP Kellams on Hiring

I was impacted by today’s layoffs at Epic. Truly came out of nowhere for me. Right before my birthday, too. I really liked Epic. Really liked the teams. Really liked what we were doing in music. So it’s all a shock. Time to breathe for a minute. Then onward and upward.

3.4K likes91 repliesPosted Mar 24, 2026

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Follows a clear Hook → Context → Landing shape, so the reader always knows where they are.
Ends on a short line that is easy to quote and repeat.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.
Short sentences keep the pace up, so the reader never has to re-read a line.

The mechanics

Hook: Plain observation
Structure: Hook → Context → Landing
Style: Conversational paragraphs at a steady pace.
Tone: personal, punchy
Written for: Hiring managers and founders

Analysis by ViralLoop — not written by the original author.

Topics

Hiring

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