Steven Brunton on Engineering

I Wrote a New Book!!! Optimization: A Bootcamp for Machine Learning, Inverse Problems, and Control Pre-Order Now (July 31) t.co Coming Soon: * Free PDF on website * YouTube Videos for entire book * Python code on GitHub

2.8K likes63 repliesPosted May 15, 2026

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Opens with a short, self-contained line that is easy to take in at a glance.
Gives away something genuinely useful before asking for anything.
Uses short lines and white space, which makes a long post feel quick to read.
Follows a clear Hook → Context → Context → Context → List shape, so the reader always knows where they are.
Ends on a short line that is easy to quote and repeat.
The opening line stands alone, so it reads completely before the post is expanded.

The mechanics

Hook: Plain observation
Structure: Hook → Context → Context → Context → List
Style: Short lines with heavy white space, built to be scanned.
Tone: personal, energetic, punchy
Mechanisms: Reciprocity
Written for: Engineers and technical teams

Analysis by ViralLoop — not written by the original author.

Topics

Engineering AI

Post by Steven Brunton on X