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The mechanics

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Liz Wessel on Founder · ViralLoop

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Post by Liz Wessel on X

Liz Wessel@lizwessel

It seems like a large # of the tweets going out about horror VC stories are about the same one investor and yet that investor continues to be wildly successful so I’m really not sure what the lesson to takeaway is here 🤣

361 likes30 repliesPosted Jun 5, 2026

View the original on X Written by Liz Wessel. Captured Sep 4, 2026.

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37

Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.
Opens on a negative, which reads as a warning and is harder to ignore than a claim.

The mechanics

Hook: Plain observation
Structure: Hook
Style: Conversational paragraphs at a steady pace.
Tone: personal
Written for: Founders and early-stage teams

Analysis by ViralLoop — not written by the original author.

Topics

Founder Lessons

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