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Why it worked

The mechanics

Hook
Style
Tone
Written for

Analysis by ViralLoop — not written by the original author.

Smiths Group plc on Revenue · ViralLoop

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Post by Smiths Group plc on X

Smiths Group plc@SmithsGroupplc

Yesterday, on Smiths Day, we marked our 175th anniversary with a special market opening ceremony at the @LSEplc. Our CEO, Roland Carter, spoke about how, over 175 years, our engineering excellence, innovation and customer focus have remained at the heart of everything we do.

1 likes0 repliesPosted Jun 11, 2026

View the original on X Written by Smiths Group plc. Captured Sep 7, 2026.

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Viral score

Based on absolute engagement — the platform doesn’t expose follower counts here, so large accounts score higher.

From likes, comments.

Why it worked

Leads with a specific number, which is concrete enough to be worth a second of attention.
Written from experience rather than as advice, which is harder to argue with.
Short enough to read in full without expanding, which removes a step before the point lands.

The mechanics

Hook: Leads with a number
Structure: Hook → Landing
Style: Conversational paragraphs at a steady pace.
Tone: corporate
Written for: Founders and operators

Analysis by ViralLoop — not written by the original author.

Topics

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